I was recently hired to design and execute an ad campaign for Such TV - a brand new TV channel. This video is a part of that campaign.
It was freezing cold when we shot this film and we actually saw people walking up to the mosque in such conditions when the call for prayer was given. It was amazing. Nothing else would have brought them out of the house otherwise... but the love of the Prophet brought them out of their cozy and warm houses out in the cold.
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